ANN ARBOR – The Main Street Area Association (MSAA) of Ann Arbor is thrilled to announce the appointment of Ashley Schafer as its new Executive Director. With over a decade of experience in marketing, merchandising, and operations, Ashley brings a diverse skill set and a proven track record of success to the MSAA.
Ashley Schafer’s professional background includes overseeing event management, marketing strategies, product assortment, inventory management, and retail operations. She has collaborated with cross-functional teams to ensure seamless coordination in product launches, promotions, and inventory strategies. Her experience spans brick-and-mortar retail stores, restaurant groups, nonprofits, and health and wellness services, providing her with a unique perspective on strategic communication and marketing.
Throughout her career, Ashley has honed her skills in social media and event marketing, managing budgets, and enhancing customer experiences. She has been dedicated to fostering strong business relationships, optimizing strategies, and ensuring operational excellence. Ashley’s collaborative and approachable nature will be invaluable as she leads the MSAA in enhancing the economic vitality of Ann Arbor’s downtown core.
In her new role, Ashley will focus on enhancing the Main Street area’s economic vitality, promoting local businesses, and fostering a welcoming environment for both residents and visitors. She is passionate about sustainable development and community collaboration, and she aims to leverage her expertise to further strengthen Ann Arbor’s downtown core.
“As a longtime resident and seasoned professional who has contributed significantly to our community by working with several well-known companies, Ashley brings a wealth of experience and a dynamic energy to this role. We are excited to see the positive impact she will make and the innovative thinking she will bring to the Main Street area association,” said Kevin Gudejko, President, Main Street Area Association.
“I am honored to join the Main Street Area Association and contribute to the thriving community of Ann Arbor,” said Ashley Schafer. “I look forward to working with local businesses, residents, and stakeholders to continue building a vibrant, inclusive, and prosperous downtown area.”
The Main Street Area Association is excited about the vision and leadership that Ashley Schafer will bring to the organization. Her appointment marks a new chapter for the MSAA as it continues to support and advocate for the diverse and dynamic businesses that make Main Street a premier destination.
About the Main Street Area Association Ann Arbor: The Main Street Area Association is a 501(c)6 not for profit organization whose mission is to preserve the long term success and vitality of downtown Ann Arbor. Committed to fostering a vibrant community environment, the Association supports local businesses, arts, and cultural events to enhance the quality of life for residents and visitors alike.
